My enduring memory from the first book on Neuro Linguistic Programming (NLP) I read is the tale of a man and wife whose ambition was to swim to Japan. The book was ‘NLP at Work’ by Sue Knight, chosen to coincide with my NLP Practitioner course. The ambitious swimmers thought about their goal and one day set off. They encountered the difficulties of doing things they weren’t used to, but through “constant effort against strong currents” their swimming became “effortless and rhythmical”. They beg...

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